Collection: K-Beauty Trends

The Dr. Althea Aqua Marine Watery Cream is an ultra-light, water-based moisturizer that intensely hydrates the skin while supporting the skin barrier. The formula, with a...

The Anua Rice 70 Glow Collagen Mask is a high-quality hydrogel face mask that intensely moisturizes the skin and provides an even, radiant complexion. With 70%...

The AXIS-Y Vegan Collagen Eye Serum is specially formulated to visibly reduce fine lines, under-eye bags, dark circles, and puffiness. Plant-based collagen, combined with a powerful...

The SOME BY MI Retinol Intense Reactivating Serum with 0.1% retinol and bakuchiol is an intensive anti-aging treatment to support a smoother, more even complexion. The...

The Abib PDRN Collagen Overnight Mask was specially developed to intensively regenerate the skin overnight – completely without irritating ingredients. The formula is free of fragrances,...

The TOCOBO Lemon Sugar Scrub Lip Mask is a vegan lip treatment that gently exfoliates while providing intense moisture. The combination of lemon oil, fine sugar,...

The COSRX Low pH Good Morning Gel Cleanser is a gentle, low-pH cleansing gel that thoroughly cleanses the skin without disrupting its natural protective barrier. Impurities,...

The Anua Heartleaf 77 Soothing Toner restores balance to sensitive and stressed skin. With 77% Houttuynia cordata extract (Heartleaf), it intensely moisturizes the skin while simultaneously...

The Beauty of Joseon Glow Deep Serum: Rice + Alpha-Arbutin contains 68.6% rice bran water and 2% arbutin, derived from cranberry and blueberry plants, and specifically...

Dr. Althea'sGentle Vitamin C Serumis like an energy boost for the skin. The fine, vitamin-rich oil capsules melt gently upon application, helping to refine skin texture...

The AXIS-Y Dark Spot Correcting Glow Serum is designed to visibly reduce dark spots, acne scars, and uneven skin tone. It helps the skin appear clearer,...

Haruharu Wonder Black Rice Triple AHA Gentle Cleansing Gel thoroughly cleanses the skin and supports a refined, more radiant complexion. The pH-neutral, vegan formula with fermented...

The 147 Barrier Cream by Dr. Althea is a comprehensive cream that aims to strengthen the skin barrier and intensely nourish the skin. Its carefully balanced...

The Torriden DIVE-IN Low Molecular Hyaluronic Acid Soothing Cream is an intensely moisturizing gel-cream with a 5D hyaluronic acid complex that deeply hydrates and visibly revitalizes...

The Medicube PDRN Pink Collagen Gel Mask is a nourishing jelly-gel mask that intensely moisturizes, strengthens, and visibly smooths the skin. The advanced formula combines modern...

The Medicube Zero Pore Pad promotes a clear, refined complexion with a combination of natural AHA and BHA acids. The double-sided toner pads gently remove dead...

The Numbuzin No.9 NAD+ Bio Lifting-sil Essence is an intensive anti-aging essence that supports firmness, elasticity, and radiance. Active ingredients such as NMN (NAD), ATP, and...

The SKIN1004 Madagascar Centella Toning Toner is a gentle, moisturizing toner that soothes the skin while supporting mild exfoliation. With a high concentration of Centella Asiatica...

Treat your skin to an exceptionally gentle and thorough cleansing with SKIN1004 Madagascar Centella Light Cleansing Oil . The light oil texture reliably removes makeup –...

With a high concentration of 33% Centella Asiatica, the SKIN1004 Madagascar Centella Ampoule Foam provides a particularly gentle yet thorough cleansing. The formula soothes the skin...